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********PRESS RELEASE******** Dec. 19th, 2006 "WOODSTOCK" is coming to Oaxaca, Mexico From: Rubicon Promotions & Marketing "RPM" It's true, Woodstock Has Arrived in Puerto Escondido! The MEXPIPE CHALLENGE has long been known to provide beach lovers and surfing-crazed fans with a source of relief from the winter doldrums. The prestige, pageantry, and popularity of the event brings out the best of the best, and Pro Surfing fans and beach go'ers from around the World will be flocking to Puerto Escondido to get the MEXPIPE CHALLENGE SURF CARNIVAL experience. Rubicon Promotions & Marketing "RPM" is very pleased to announce we have joined with the "FORCE" of what is taking on a very thrilling look and with an intense "Woodstock" feeling of excitement and interestfor the entire State of Oaxaca. THE EVENT THE MEXPIPE CHALLENGE SURF CARNIVAL They're already calling "The Woodstock of Mexico" that will be bringing Thousands & thousands of bare footed Sunglass wareing, scantily clothed beach go'ers to be putting their feet in the warm waters of Mexico's Pacific Ocean & the white sand between their toes of Puerto Escondido's Christine beaches & Coves of this once sleepy little fishing town. From February 16th to the 20th, 2007 once again will be the most important surf competition on Mexican soil. Taking place at beautiful Zicatela beach Puerto Escondido Oaxaca for the 7th consecutive year, National and international competitors will reunite. On this occasion, two disciplines which are by far the two fastest growing water sports in Mexico will be featured: surfing in the womens and mens categories. These events are sanctioned by the (A.S.P.) professional surfing association the (F.M.S) mexican surf federation and the (A.S.E.O.) the Oaxacan surf association.In addition to the surfing we will be living a beach atmosphere and celebrating carnival in which the public will enjoy carnival parades, spectacles, beach activities, fashion shows and concerts.The mexpipe challenge: the avant-garde of beach events offers, and invites on this occasion, the youth to participate in the carnival, which will be held parallel to the surf event. The bases of this contest will be published in the web site www.mexpipe.com.mx 1 month before the event.We anticipate over 3000 spectators daily. DETAILS MEXPIPE CHALLENGE SURF CARNIVAL The MEXPIPE CHALLENGE surf event will reunite surfers from more than 17 countries to compete in the womens and mens categories for they're respective purses. The champions of each category will also compete in a man on man final for special prizes from many of our awesome sponsors we have for this year making it an even larger extravaganza event, "Woodstock" your farily warned. This year the event transcends to a sanctioned international status by the A.S.P.( professional surfing association) and is a one star event on the WQS (world qualifing series) tour which puts it on the official calendar . It is also sanctioned by the F.M.S (mexican surf federation) and the A.S.E..O ( oaxacan surf association) CARNAVAL DE LA COSTA PUERTO ESCONDIDO OAXACA 2007 This year we will be enjoying the presence of the famous Amaranta Ruiz (the actress best know for her t.v. Program puro loco) as our queen of carnival. By night the carnival is a celebration full of colores and music, costumes, dance, smiles, and parades; men and women mingle in the streets in a dreamy atmosphere in a representation of happiness without any worries. The event of carnival has a purse of $15 000.00 u.s. Dollars. CONCERTS The concerts this year will be held at night on the beach with reggueton: the music of the generation. A very interesting point is that the public has the possibility to encounter the musicians in live performances in intimate circumstances in small jams after the concerts. FASHION SHOWS There will be at least two fashion shows, one of high fashion and the other of bikinis at night in a beach atmosphere with beautiful international and nationalmodels. BIKINI CONTEST The bikini contest will fill your eyes with extreme images and emotions thanks to the actractive but very dangerous curves of the international and national competitors. February FRIDAY 16 SATURDAY 17 SUNDAY 18 MONDAY 19 TUESDAY 20 The boom of surfing and extreme sports has turned into the most attractive international phenomena that has been seen in recent years, and has collectively cultivated youth and adults alike. "RPM" & Mexpipe, aware of its successful and attractive way of life, means to take advantage of the momentum of this singular phenomena, creating opportunities for diverse sponsors in order for them to capitalize directly in this market with a low cost investment. They stand to obtain as a result a maximum impact promotion in: -A promotional campaign attracting national and international television - Printed, electronic, and radio media - websites: www.mexpipe.com.mx, www.surfer.com, www.puertoescondidoinfo.com, - Posters, t shirts, temporary tatoos, carnival sunglasses and i.d.badges - Promotional kites flown in event area comercials on video screen in the event area - The opportunity to interact with the public and have a direct impact of their products through a retail stand. - Publicity in fence banners - Announcements on the a local p.a. System Amongst many other creative ways that can be negotiated. BRANDY WHITE ROXEL PEREZ JUAN DE ESESARTE ABREGODIRECTOR GENERAL DE CARNAVAL DE LA COSTA DE PUERTO JOAQUIN DE ESESARTE INFORMACION GENERAL note: Puerto Escondido offers an extraordinary variety of white sand beaches, surf breaks, hidden coves and fresh water lagoons. a traditional Mexican fishing village located 180 miles south of the city of Oaxaca and 70 miles west of Huatulco Bay on the southern Mexico Pacific coast. Puerto is very Un-Cancun and offers a taste of old Mexico with some of the best Mexico beaches and world class surfing.
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